Over 40 years of trusted expertise

Aureus Vita
Comprehensive luxury packaging
Innovation at its finest.
We're proud to have played a part in bringing Aureus Vita to life – the world’s only still of its kind. Boasting a groundbreaking distillation method and with an alcohol by volume content of 61.8%, it is the strongest premium gin on the market! Gin. Reinvented.
In collaboration with the exceptional teams at Fedrigoni and Amberley labels, we’ve crafted a luxury packaging experience that truly reflects the gins uniqueness. Fulfilling a comprehensive, luxury packaging solution for Aureus Vita - inclusive of a stunning presentation box with brand book, a luxury gift bag, outer box and branded transit packaging.
Several elements of the presentation box have been intricately handcrafted and the striking textured foil on the front face of the box creates a bold brand identity telling the story of Aureus Vita which takes inspiration from the golden ratio (1.618) aka ф and perfectly complements the detailing on the gin bottle.
Premium Fedrigoni paper over board makes for a box that’s as extraordinary as the gin itself. Fedrigoni’s Imitlin range of embossed papers boasts an anti-fingerprint treatment and solid light-fast colours, high abrasion resistance, with excellent tear and folding strength, making it ideal for luxury packaging. The use of Imitlin Neve E/R55 Aida Emboss 120gsm elevates this packaging experience with a textured, tactile finish.
In addition to the Imitlin paper, Sirio Pearl Aurum 350gsm features a beautiful pearlescent finish on the inside tab. For the luxury bag, Imitlin has been chosen again, crafted from Allpack E/R00 neve Diana 210gsm with leather emboss effect.
Both lithographic and digital printing techniques have been used across different elements of the packaging for optimal results and Dayfold has cleverly matched the paper used for the presentation box by subtly printing a tint on the book’s paper stock. This delicate touch gives the book’s pages a slightly off-white hue, creating a unified appearance throughout the various packaging elements.
Amberley labels add the perfect finishing touch with the finest bottle label.
A true celebration of collaboration, innovation and luxury.
Presentation box, book & bag produced by Dayfold using Fedrigoni papers. Bottle label produced by Amberley Labels.
Materials
Box wrap: Imitlin Neve E/R55 Aida Emboss 120gsm
Box inside tab: Sirio Pearl Aurum 350gsm
Book: Cover: Imitlin Allpack E/RO5 Neve Tela 350gsm, Translucent Spread: Golden Star K extra white 180gsm, Text: Spelndorgel Extra white 100gsm
Luxury bag: Imitlin Allpack E/R00 Neve Diana 210gsm
Print production
Box wrap & liner: UV Litho, 4 colour process
Box inside tab: HP Indigo Digital, 4 hits of digital white ink
Book: Cover: UV Litho, 4 colour process, Text: HP Indigo Digital, 4 colour process both sides, 3% tint to match cover shade
Finishing
Box wrap: Gold foil deboss Kurz 429N, Black foil deboss
Book: Gold foil deboss Kurz 429N, saddle stitched with 2 black wires, trimmed and square backed
Luxury bag: Black gloss foil, die cut, affix tape and apply black rope handles